SLICE

Overhauling the post order experience for a bonafide app store favorite to decrease customer service inquiries and put a bow on the end to end ordering experience

OVERVIEW

Slice provides modern tech and services to independent and small chain pizzerias. The company empowers 19,000 shops across 3,500 U.S. cities, many of which are family owned and operated. One way Slice empowers pizzerias with technology is via a mobile app that allows customers to discover shops and order with ease.

In Q4 of 2022, with the overall goal of bringing down support inquiries related to order status and ETAs, the end to end ordering squad at Slice undertook the project of redesigning its post order experience, including order tracking and a post order survey. Through customer interviews, data analysis and rounds of visual design, we shipped an improved experience before the end of the year.

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